“ To quench the thirst for an unconstrained identity.
Founded in 2018, SWEETLIMEJUICE is a demi-fine jewellery brand based in East London. All pieces are hand made using certified 925 sterling, mainly from sustainable sources, with silversmith craftsmanship.
Precious metal jewellery available in the market is somehow analogous, especially for men. A cup of sweetened fresh lime juice is what we need to tickle our taste buds and satisfy our dry throats.
SWEETLIMEJUICE offers groundbreaking and thought provocative designs with a focus on the innovative interpretation of traditional handcraft techniques.
Simpson Ma, a Hong Kong-born British, studied Fashion Jewellery at the London College of Fashion. Upon winning the Swarovski Innovator Competition in 2017, he decided to launch a jewellery building on his award winning ‘denim wrapped stone setting' technique after several collaborative hat projects with his friends.”